At-home consulting is a great way for new parents who’ve scaled back their hours or sidelined their careers to keep their skills sharp and their names out there. It’s also a great side gig for professionals who’ve grown stifled in their current roles but don’t yet have the confidence or client base to quit their 9-to-5s and strike out on their own. With time, a consulting side business can easily turn into a full-time job, with all the freedom that entails.
Focus on reviewing products and services that fall within your niche. Then, leveraging the rapport you have created with your audience and your stance as an expert, tell your readers why they would benefit from purchasing the product or service you are promoting. Almost anything sold online can be reviewed if there is an affiliate program – you can review physical products, digital software, or even services booked online, like ride-sharing or travel resort booking. It is especially effective to compare this product to others in the same category. Most importantly, make sure you are generating detailed, articulate content to improve conversions. Internet Marketer Because bookkeeping is a competitive industry that rewards skilled professionals with solid reputations, the surest way to break into the business is to invest in a credentialing course. For instance, Bookkeepers offers three different tracks (“communities”) for bookkeepers at various stages of learning the trade and building their businesses. Learn the ropes with Bookkeeper Launch, then progress to Bookkeeper Lab and Bookkeeper Elite – if you have what it takes. Earn Online Advertising and Promotion. You won’t have a huge budget to promote your at-home business, so use cost-effective outreach targeted to your most likely customers, such as fliers in local craft and clothing stores, a basic website (preferably with booking and payment portals), a referral network, and friends and family willing to sing your praises. Also, consider joining the American Sewing Guild for $50 per year. It’s a great way to meet other enthusiasts and get your name out there. Internet Marketer Do you love getting refunds? How cool would it be to get money back on stuff you’ve already bought? Paribus is a service that lets you find out if stores you’ve shopped at online owe you a refund. It’s free to sign up. Paribus connects to your email account and checks your receipts. If they find out a retailer has dropped their price they file a price adjustment claim for you. Try out Paribus. Affiliate Marketing Your Brand Persona and Target Audience. When you eventually start creating content, you have to know who you’re talking to and tailor your brand voice to appeal to them uniquely. If you aren’t targeting the right audience (those people who will lean in to hear what you’re saying), you won’t find success. And, if you can’t find a way to stand out, you’ll blend into the hordes of other brands competing for attention in your industry.
As is typically the case with remote positions, you will need to have a dedicated workspace in your home, and a PC with a high-speed Internet connection. You may also need to purchase specific equipment, which could include a headset, flash drive, or a dual monitor. You must also be a “people person”, and will be required to be available seven days a week.
Help raise money for the causes you believe in. You can take on a full-time entry-level job that requires you to communicate directly with potential or existing donors. Or if you have the experience, you can snag a more senior-level position, such as the grants and development manager job at MedGlobal, which requires proven grant writing and fundraising strategy development abilities. Internet Marketer Build a Portfolio. Unless you’re very lucky or a credentialed expert in a sought-after niche, such as law or accounting, your first freelance writing gigs probably won’t come with a byline. But that doesn’t mean you can’t add your early work to your writing portfolio with permission from your clients. The more pieces you produce, the more variety you’ll have to show clients down the line. As your portfolio grows, use a professional website or content marketing platform like Contently to present it publicly. Internet Marketer